12 Best AI Powered Sales Tools to Boost Revenue in 2025

Your sales team is likely spending too much time on tasks that don't involve selling. Juggling administrative work, digging for prospect information, and manually crafting follow-up emails are major drains on productivity, directly impacting pipeline growth and revenue. The core problem is simple: valuable selling time is lost to repetitive, manual processes that can now be automated. This is where ai powered sales tools come in, shifting focus back to what reps do best: building relationships and closing deals.

These platforms aren't just about automation; they provide deep insights into buyer behavior, predict which deals are most likely to close, and help tailor every interaction for maximum impact. From transcribing and analyzing sales calls to automatically updating your CRM, AI is transforming sales workflows from reactive to proactive.

But with a flood of options on the market, finding the right tool for your specific needs is a significant challenge. Not every AI platform solves the same problem. This guide cuts through the noise. We've organized the best ai powered sales tools by their primary function, so you can easily find what you need.

This comprehensive resource provides a detailed breakdown of each tool, covering:

• Key features and unique differentiators.
• Ideal use cases and buyer profiles.
• Practical pricing and integration details.

We'll analyze everything from CRM automation and call intelligence to buyer engagement platforms, complete with screenshots and direct links. Our goal is to give you a clear, practical roadmap to choosing the technology that will have the biggest impact on your sales cycle and revenue goals.

1. Distribute

Distribute is a standout choice among AI powered sales tools, functioning as an intelligent sales assistant that automates the entire post-call follow-up process. It transforms every sales conversation into a consolidated, trackable digital sales room, eliminating the need for scattered email threads and multiple attachments. The platform's core strength is its ability to turn hours of administrative work into about 60 seconds of automated, AI-driven content generation.

After a simple three-click setup connecting your calendar, Distribute's AI bot joins your calls on platforms like Zoom or Google Meet. It records both audio and screen, transcribes the conversation, and then automatically generates a polished, shareable webpage. This "deal room" includes the call summary, pricing details, demos, and next steps, all accessible via a single link. This streamlined approach not only saves significant time but also creates a more professional and organized buying experience for prospects.

Why It Stands Out

Distribute excels by combining call intelligence with automated content creation and buyer engagement tracking. While other tools focus on one piece of the puzzle, Distribute connects them all. The platform provides real-time alerts when a prospect engages with the deal room, showing who viewed what content and when. This crucial intel allows sales reps to follow up with precision and context.

Furthermore, its deep integrations with tools like Salesforce, HubSpot, Gong, and Fathom ensure that all this activity syncs back to your CRM, maintaining a clean and accurate pipeline without manual data entry.

Best For: Mid-market and enterprise sales teams who need to accelerate deal cycles and improve pipeline visibility. It is particularly effective for reps managing complex sales with multiple stakeholders and collateral pieces.

Pricing: Starts with a 7-day free trial, followed by a straightforward plan at $49 per user per month.

Website: https://www.distribute.so

2. Salesforce Sales Cloud with Agentforce (Einstein AI)

For teams already embedded in the Salesforce ecosystem, leveraging its native AI capabilities through Einstein and Agentforce is a logical next step. This isn't just an add-on; it's a suite of AI-powered sales tools deeply integrated into the core CRM platform. It excels at analyzing your existing data to surface insights that drive action, from predictive lead scoring to identifying deals at risk.

The platform's strength lies in its native integration. Einstein AI provides predictive forecasting and conversation intelligence directly within your opportunity and account records. The newer Agentforce tools introduce agentic workflows, automating multi-step tasks like drafting follow-up emails or updating CRM fields based on meeting outcomes. This holistic approach makes it a powerful, albeit complex, choice for large organizations needing robust security and a single source of truth.

Key Details & Differentiators

• Best For: Enterprise sales teams who are existing Salesforce customers and need AI deeply embedded across their entire CRM, from lead scoring to forecasting.
• Unique Differentiator: The AI is native to the CRM platform, allowing it to analyze historical and real-time data across all objects (Leads, Accounts, Opportunities) for more accurate, context-aware predictions and automations.
• Pricing: AI features are primarily included in higher-tier plans like Sales Cloud Unlimited Edition or available as add-ons (e.g., Sales Cloud Einstein, Einstein 1 Sales Edition). Pricing can become complex with multiple add-ons.
• Integrations: As a market-leading CRM, it has an extensive ecosystem via the AppExchange.

When to Choose Salesforce Sales Cloud: Choose Salesforce for its native AI when your primary need is leveraging your vast internal CRM data for predictive insights, and you require enterprise-grade security and compliance within a single, unified platform.

3. HubSpot Sales Hub (with AI)

For small to mid-market teams seeking an all-in-one platform with accessible AI, HubSpot Sales Hub is a leading contender. It combines a user-friendly CRM with a growing suite of AI-powered sales tools designed for immediate productivity. Instead of being a complex add-on, its AI features are built directly into daily workflows, assisting with tasks like writing prospecting emails, summarizing call transcripts, and forecasting deal outcomes.

The platform's core strength is its approachable yet powerful design. Sales reps can use AI to generate entire follow-up sequences, while managers get AI-driven insights from call recordings and pipeline reports. This makes it an excellent choice for teams that need to implement a modern sales motion quickly without the steep learning curve or extensive customization required by more enterprise-focused systems.

Key Details & Differentiators

• Best For: SMB and mid-market sales teams who need an integrated CRM and sales engagement platform with built-in, easy-to-use AI features and a strong focus on usability.
• Unique Differentiator: Its combination of a free, robust CRM with transparently tiered AI and automation features makes it uniquely accessible for growing teams to start and scale. The vast library of free educational resources via HubSpot Academy lowers the barrier to adoption.
• Pricing: Offers a usable free tier with basic tools. Paid plans (Starter, Professional, Enterprise) unlock more advanced AI, automation, and reporting capabilities. Higher tiers may require onboarding fees.
• Integrations: Features a large and well-supported App Marketplace with thousands of integrations, making it easy to connect with other essential business tools.

When to Choose HubSpot Sales Hub: Choose HubSpot when your team values speed-to-value and a unified, user-friendly interface. It's ideal if you want AI assistance for content creation and conversation intelligence embedded directly within your core CRM without managing a separate, complex tool.

4. LinkedIn Sales Navigator

While not a complete CRM, LinkedIn Sales Navigator is an essential AI-powered sales tool for prospecting and intelligence gathering. Its core function is to leverage LinkedIn's massive professional network, using AI to surface relevant lead and account recommendations that sales reps would otherwise miss. It excels at turning the network's real-time activity into actionable sales signals, such as job changes or company news.

The platform's strength is its unparalleled access to fresh professional data. AI-assisted search filters and real-time alerts help teams identify and engage the right buyers at the right time. By providing direct insights into a prospect's professional background and connections, it enables highly personalized outreach. While it requires integration with a primary CRM for full deal management, its ability to fill the top of the funnel with qualified, context-aware leads is unmatched.

Key Details & Differentiators

• Best For: B2B sales teams who rely on targeted prospecting and relationship-building to find and engage high-value accounts.
• Unique Differentiator: Direct access to LinkedIn's vast, self-updating professional dataset, combined with AI that translates this data into prioritized lead recommendations and timely engagement triggers.
• Pricing: Offered in three tiers (Core, Advanced, and Advanced Plus) with per-seat, per-year pricing. It is licensed separately from a standard LinkedIn Premium account.
• Integrations: Offers native CRM sync with major platforms like Salesforce and Microsoft Dynamics 365 on its Advanced and Advanced Plus plans.

When to Choose LinkedIn Sales Navigator: Choose Sales Navigator when your primary challenge is identifying and understanding key decision-makers within target accounts. It's the go-to tool for teams that need to build pipeline through intelligent, data-driven prospecting.

5. Outreach (AI Revenue Workflow Platform)

Outreach is an enterprise-grade sales engagement platform that uses AI to operationalize buyer outreach at scale. It combines multi-channel sequencing, conversation intelligence, and pipeline forecasting into a unified system. For large teams, it serves as a central hub to manage and automate the entire revenue workflow, from initial contact to deal closure, making it a comprehensive suite of AI-powered sales tools.

The platform's strength lies in its mature sequencing capabilities, which guide reps through automated and manual touchpoints. Its AI, named Kaia (Knowledge AI), assists reps in real-time during calls by surfacing relevant content and answers. It also automates meeting summaries and follow-ups. This combination of structured engagement and real-time assistance makes it a powerful choice for organizations needing to enforce a consistent sales methodology across large teams.

Key Details & Differentiators

• Best For: Large or enterprise sales organizations that require a robust, all-in-one platform for sales engagement, conversation intelligence, and forecasting.
• Unique Differentiator: The platform's ability to combine structured, sequential outreach with real-time AI assistance during live calls (Kaia) provides a comprehensive system for both executing and improving sales conversations.
• Pricing: Pricing is quote-based and not publicly listed, typically geared towards enterprise contracts. Multiple modules can affect the final cost, so a custom quote is required.
• Integrations: Offers deep, bi-directional integrations with major CRMs like Salesforce and Microsoft Dynamics 365, ensuring data consistency across the sales stack.

When to Choose Outreach: Choose Outreach when your organization needs to standardize a high-volume, multi-channel outreach process across a large team and requires sophisticated tools for conversation coaching and pipeline forecasting within the same platform.

6. Salesloft (AI-powered Sales Engagement)

Salesloft has evolved from a sales engagement tool into a comprehensive revenue workflow platform, integrating AI across the entire sales cycle. It's designed for teams who need an all-in-one solution for prospecting, closing, and coaching. Its suite of AI-powered sales tools excels at automating workflows, providing conversation intelligence through its "Rhythm" feature, and offering robust forecasting and analytics to guide sales strategy.

The platform's strength is its unified workflow, which prevents reps from needing to switch between different applications for calls, emails, and deal management. AI-powered coaching tools analyze sales calls to identify successful talk tracks and areas for improvement, while bi-directional CRM sync ensures data governance and accuracy. This makes Salesloft a powerful, centralized hub for sales teams focused on standardized processes and scalable growth.

Key Details & Differentiators

• Best For: Mid-market to enterprise sales teams looking for a single platform to manage prospecting, deal management, conversation intelligence, and forecasting with strong governance.
• Unique Differentiator: The "Rhythm" AI workflow engine, which synthesizes signals from multiple sources (email, CRM, calls) to prioritize the most impactful sales actions for reps in a single, consolidated view.
• Pricing: Pricing is quote-based and tailored to team size and required features. It's generally positioned as a premium solution, and the total cost can be significant for larger teams.
• Integrations: Offers deep, bi-directional sync with major CRMs like Salesforce and Microsoft Dynamics, alongside a marketplace of other sales and marketing tool integrations.

When to Choose Salesloft: Choose Salesloft when your goal is to consolidate your sales stack into a single, unified workflow platform that provides strong AI-driven coaching, process governance, and a clear, prioritized set of actions for your entire sales team.

7. Gong (Revenue Intelligence with AI)

Gong has become the industry standard for conversation intelligence, using AI to capture and analyze every customer interaction, including calls, meetings, and emails. It moves beyond simple transcription to provide deep, actionable insights into deal health, team performance, and market trends. These are premier ai powered sales tools for organizations that want to turn their customer conversations into a strategic asset.

The platform excels at identifying deal risks by flagging topics like competitor mentions or budget concerns, giving managers a real-time view of pipeline health. Gong's AI also provides data-backed coaching recommendations, helping reps improve their talk tracks and close rates. This focus on reality-based data, derived directly from the voice of the customer, makes it an indispensable tool for data-driven sales leaders who need to forecast accurately and enable their teams effectively.

Key Details & Differentiators

• Best For: Mid-market to enterprise sales organizations that prioritize deep conversation analytics, accurate forecasting, and data-driven sales coaching.
• Unique Differentiator: Its market-leading AI for conversation analysis is unmatched in its depth, able to track topics, identify key questions, and surface deal-winning (or losing) behaviors across thousands of calls.
• Pricing: Gong uses custom quote-based pricing that typically includes a platform fee plus per-user licenses, making it a premium investment.
• Integrations: Offers robust native integrations with major CRMs like Salesforce and HubSpot, as well as communication platforms like Zoom and Microsoft Teams. Learn more about how these platforms compare with other AI notetaking solutions.

When to Choose Gong: Choose Gong when your primary goal is to unlock the reality of your customer conversations at scale for deal risk visibility, forecasting, and rep coaching, and you have the budget and resources for a dedicated revenue intelligence platform.

8. ZoomInfo SalesOS

ZoomInfo SalesOS is a foundational data platform that uses AI to fuel top-of-funnel activities. While known for its extensive B2B contact and company database, its AI-powered sales tools focus on identifying ripe opportunities. The platform excels at surfacing intent signals, such as which companies are researching your solution category, allowing sales teams to prioritize outreach to accounts that are already in-market.

The platform's strength is turning vast datasets into actionable prospecting lists. Its AI helps build ideal customer profiles and suggests "lookalike" companies, while features like visitor deanonymization identify which companies are visiting your website. This moves it beyond a simple directory into an intelligent engine for identifying and engaging high-potential leads before competitors do. It's a powerful, albeit data-heavy, tool for teams focused on scalable outbound prospecting.

Key Details & Differentiators

• Best For: Outbound-heavy sales teams who need a large, reliable B2B contact and company dataset with AI-driven intent signals to prioritize prospecting efforts.
• Unique Differentiator: The combination of a massive, US-centric contact database with AI-powered intent signals and website visitor tracking, providing a comprehensive platform for identifying and engaging net-new accounts.
• Pricing: Pricing is custom-quoted based on dataset access, feature sets, and user licenses. It is typically a significant investment best suited for mid-market and enterprise teams.
• Integrations: Offers robust native integrations with major CRMs (Salesforce, HubSpot) and sales engagement platforms, allowing for seamless data enrichment and workflow automation.

When to Choose ZoomInfo SalesOS: Choose ZoomInfo when your primary challenge is building a high-quality, scalable pipeline. Its AI is best for identifying who to talk to and when, making it a crucial tool for teams whose success hinges on effective outbound prospecting.

9. 6sense (Revenue AI and Sales Intelligence)

6sense shifts the focus from chasing individual leads to identifying entire accounts that are ready to buy. It uses predictive AI to analyze a vast array of intent signals across the web, identifying companies actively researching solutions like yours. This makes it one of the most powerful ai powered sales tools for teams adopting an account-based marketing (ABM) or sales strategy, ensuring reps spend their time on high-potential, in-market accounts.

The platform excels at turning data into action by delivering AI-driven account summaries, recommended contacts, and suggested talking points directly to sales reps. By combining predictive analytics with sales intelligence, 6sense helps teams prioritize outreach with precision and context.

Key Details & Differentiators

• Best For: B2B sales and marketing teams focused on an account-based model who need to prioritize outreach to in-market buyers before competitors do.
• Unique Differentiator: The combination of predictive scoring with its own native intent data network. It identifies anonymous buying signals to rank accounts based on their position in the buying journey, not just on static firmographic data.
• Pricing: Offers a free Sales Intelligence tier with 50 credits per month. Full platform pricing for Revenue AI is quote-based and geared toward enterprise-level investment.
• Integrations: Provides deep, bidirectional integrations with major CRMs like Salesforce and HubSpot, as well as Sales Engagement Platforms (SEPs) like Outreach and Salesloft.

When to Choose 6sense: Choose 6sense when your primary goal is to identify and engage in-market accounts proactively. It's the ideal choice if your sales process is complex and you need to align sales and marketing efforts around a targeted list of high-value accounts showing buying intent.

10. Clari (Revenue Platform with AI)

Clari is a revenue operations platform designed for organizations that need to move beyond standard CRM reporting to achieve predictable revenue. It functions as a single source of truth for revenue teams by capturing signals from emails, meetings, and CRM data. These signals power its AI-powered sales tools to deliver highly accurate deal scoring and predictive forecasting, giving leaders confidence in their numbers.

The platform's core is its Revenue Database (RevDB), which centralizes activity data to provide a complete picture of every deal. Clari analyzes this information to identify pipeline risk, highlight deals that need attention, and improve forecast accuracy. This focus on operational rigor makes it an essential tool for sales leaders and revenue operations professionals who are held accountable for hitting their targets and need a clear, data-driven view of the entire business.

Key Details & Differentiators

• Best For: Mid-market and enterprise sales organizations seeking to improve forecast accuracy and provide executives with a reliable, real-time view of the revenue pipeline.
• Unique Differentiator: Its RevDB technology captures and unifies buyer and seller activity data from disparate systems (email, calendar, CRM) to create a single, comprehensive view of revenue health and risk.
• Pricing: Pricing is custom and quote-based, tailored for enterprise and mid-market needs. Prospective customers must contact the sales team for a detailed quote.
• Integrations: Clari integrates with major CRMs like Salesforce and HubSpot, as well as email and calendar systems, with a claim of no extra platform fees for these connections.

When to Choose Clari: Choose Clari when your primary challenge is forecast accuracy and executive-level pipeline visibility. It is the right fit if you need to unify data from across your GTM tools into a single platform for predictive insights and operational control.

11. Salesforce AppExchange and AgentExchange (Marketplaces)

For teams wanting to extend Salesforce's core capabilities, the AppExchange and the newer AgentExchange are the go-to marketplaces. Rather than a single tool, this is a curated ecosystem where you can discover, trial, and purchase thousands of third-party AI-powered sales tools and pre-built AI agents that plug directly into your CRM. It's the central hub for customizing your Salesforce instance with specialized AI functionality.

The primary benefit is trust and ease of procurement. Every app is vetted through a security review process, and user reviews provide real-world insights. The AgentExchange specifically offers pre-configured AI agent templates for tasks like "Draft a Competitor Analysis" or "Update Opportunity Next Steps," allowing teams to deploy agentic AI without building from scratch. This makes it an ideal, governed environment for enterprises to find and deploy niche AI solutions that solve specific sales challenges.

Key Details & Differentiators

• Best For: Salesforce customers who need to add specialized AI capabilities (e.g., advanced dialers, document generation, specific data enrichment) from a trusted, integrated source.
• Unique Differentiator: It is the official, vetted marketplace for the Salesforce ecosystem, providing a secure and centralized way to discover and deploy both third-party apps and pre-built AI agent templates (via AgentExchange) that are guaranteed to work with your CRM.
• Pricing: Varies widely by vendor. Some apps are free, while others are subscription-based. Many listings require you to contact the vendor directly for a quote. A Salesforce license is a prerequisite.
• Integrations: By its very nature, the platform is all about integrations. Every listing is designed to connect with and extend the Salesforce platform, creating a seamless user experience.

When to Choose Salesforce AppExchange: Use the AppExchange when you have a specific AI-driven need that isn't met by Salesforce's native tools, and you require a solution that has been pre-vetted for security, compatibility, and easy installation into your existing environment.

12. AWS Marketplace (for AI Sales Analytics/Intelligence SaaS)

For organizations deeply integrated with Amazon Web Services, the AWS Marketplace offers a streamlined procurement channel rather than a single tool. It allows teams to discover, purchase, and deploy a wide array of third-party AI-powered sales tools directly through their existing AWS account. This simplifies vendor management, consolidates billing, and ensures all listed software meets AWS's stringent security and architectural vetting standards.

The platform's value isn't in a specific AI feature but in its operational efficiency. Sales ops and IT teams can leverage pre-negotiated enterprise agreements and private offers, drastically cutting down the typical procurement cycle. It provides a flexible yet controlled environment to experiment with and deploy specialized AI solutions for forecasting, analytics, and sales intelligence, all while maintaining centralized governance and billing.

Key Details & Differentiators

• Best For: Companies with existing AWS enterprise agreements looking to simplify procurement and centralize billing for third-party AI sales software.
• Unique Differentiator: The ability to procure and deploy fully-vetted, third-party AI sales tools using existing AWS commitments and billing infrastructure, which accelerates legal, security, and financial approvals.
• Pricing: Varies by vendor. The marketplace supports diverse models, including SaaS subscriptions, usage-based pricing, and private offers, all consolidated into a single AWS bill.
• Integrations: The marketplace itself is the integration hub. The individual tools available for purchase have their own sets of integrations, which can be reviewed on their respective product listing pages.

When to Choose AWS Marketplace: Choose this route when your organization's primary goal is to streamline the procurement process, consolidate vendor billing under your AWS account, and ensure any new AI sales tool has already passed a rigorous security review.

12 AI-Powered Sales Tools: Side-by-Side Comparison

How to Build Your AI-Powered Sales Stack

Navigating the landscape of AI-powered sales tools can feel overwhelming. We've explored a dozen powerful platforms, from foundational CRMs like Salesforce to specialized revenue intelligence tools like Gong and Clari. The key takeaway is not to adopt AI for AI's sake, but to strategically select tools that solve your most pressing sales challenges and integrate seamlessly into your existing workflow.

The sheer volume of options, from enterprise-grade platforms to niche applications on marketplaces like AppExchange, means there is a solution for every problem. The true challenge is identifying where to start and how to build a tech stack that empowers your team rather than burdening it.

A Phased Approach to Building Your AI Stack

Instead of a complete overhaul, think of building your AI sales stack in strategic layers. This phased approach minimizes disruption, allows your team to adapt gradually, and ensures you're generating a return on investment at each step.

1. Start with Your Foundation (Your CRM): Your Customer Relationship Management system is the bedrock of your sales operations. Tools like Salesforce or HubSpot Sales Hub are no longer just databases; their integrated AI features (Einstein and Sales Hub AI, respectively) provide a baseline of intelligence for forecasting, lead scoring, and activity tracking. Ensure this foundation is solid before adding more layers.

2. Identify and Solve Your Biggest Bottleneck: What is the single biggest friction point in your sales cycle? Is it inconsistent follow-up? Ineffective call coaching? Poor prospecting data? Pinpoint this area and choose a specialized, high-impact tool to solve it. This is where many teams see the most immediate ROI.

   • For follow-up and buyer engagement: A tool like Distribute automates the tedious but critical work of post-demo follow-up, content sharing, and creating personalized deal rooms.
   • For conversation and revenue intelligence: If you lack visibility into sales calls and deal health, Gong or Clari can provide transformative insights.
   • For top-of-funnel and prospecting: If your pipeline is dry, platforms like LinkedIn Sales Navigator or ZoomInfo can supercharge your outreach efforts.

3. Layer on Enhancement Tools: Once your foundational CRM and your primary bottleneck-solver are in place and delivering value, you can begin to layer on additional tools. This could mean adding a dedicated sales engagement platform like Outreach or Salesloft to orchestrate complex sequences, or an account-based marketing tool like 6sense to align sales and marketing efforts.

Key Considerations Before You Commit

As you evaluate different AI-powered sales tools, keep these practical considerations in mind to ensure a successful implementation and adoption:

• Integration is Non-Negotiable: The tool must integrate flawlessly with your CRM. A clunky or manual integration defeats the purpose of automation and creates more work for your team. Check for native integrations first.
• Time to Value (TTV): How long will it take to set up the tool and for your team to see a tangible benefit? Some enterprise platforms require months of implementation, while others can deliver value within hours.
• User Adoption: Is the tool intuitive? Will your reps actually use it? A complex interface or a steep learning curve can kill adoption rates, rendering your investment useless. Prioritize tools with a clean user experience.

The era of AI in sales is not about replacing reps; it's about augmenting them. The right stack automates low-value tasks, surfaces critical insights, and frees up your team to do what they do best: build relationships and close deals. By starting with a strong foundation and strategically addressing your biggest challenges first, you can build a powerful, efficient, and intelligent sales engine.

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Ready to take the first, most impactful step in building your AI sales stack? Distribute automates your post-meeting follow-up and creates personalized deal pages in seconds, tackling one of the biggest bottlenecks in any sales process. See how simple and powerful sales AI can be by starting your free trial at https://www.distribute.so today.